Why Dojo?

We’re parents. And we designed this with our kids in mind.

Most soap looks and feels like water, which can make it hard for kids to understand what it’s doing. Kids learn differently than grown-ups. They learn by seeing, touching, and trying things themselves.

Enter Dojo: a foam soap that makes getting clean visible and fun. 

Soft foam they can see. Textures they can feel.

Parents love it because it’s the easiest yes of the day, making bathtime a routine kids actually look forward to.

HIGH QUALITY INGREDIENTS. HIGH QUALITY SUDS. MADE JUST FOR KIDS

Kids need their own bath and body products because their skin is unique - more active than a toddler's but not as resilient or oily as a tween.

We're parents who work with experts to make products formulated just for kids' skin!

We also worked with child development specialists - so that our products are sensory-rich and help support developing brains!

SHOP ALL

Not babies anymore..

Kids are exposed to more outdoor pollutants and irritants. And as they enjoy activities and sports, they begin to sweat more. Baby products often aren't strong enough to handle real kid messes.

Not quite teens yet...

School-aged kids produce less sebum and oil than teens and adults. Their skin barrier is still developing, which means adult products can be too harsh and disruptive to their delicate skin balance.

For the "IN-BETWEEN" YEARS

Dojo products are specifically formulated for kids ages 4 to puberty. This is the "in-between" age when kids need more than baby products but aren't ready for adult formulas.

Because kids deserve it!™

Get started with Dojo today

Join the Foam Fam and never run out of Dojo for as low as $0.21/bath.

Get Dojo